Katie Couric apologises to Kim Kardashian for 'hurting her feelings' and insists her gift to baby North 'was genuine'

Katie Couric has apologised for hurting Kim Kardashian's feelings after questioning her family's massive fame in a recent interview.

The 56-year-old journalist released a statement following the reality star's furious Instagram post accusing Katie of being a 'fake media friend.'

'I've met Kim before and I think she's a really sweet person,' the TV presenter told E! News.

'I was responding to a reporter's question, and explaining how I'm intrigued by the public's fascination with her family. I didn't mean to hurt her feelings. The gift is genuine, and I'm happy for Kim and Kanye.'

The 32-year-old new mother had posted a picture of baby clothes and a note sent by Katie and asked her not to 'talk s**t' if she's going to pretend to be nice.

Kim also included the hashtags: 'I Hate Fake Media Friends' and 'May I Humbly Suggest You Not Send Gifts Then Talk Sh*t.'

The offending comments were made by the former Today Show anchor in an In Touch article published Wednesday.